Mr Brainwash returned to New York for a pop-up art show, “Life is Beautiful” in June 2015.
The show had thousands of visitors a day, tourists and locals alike, who were delighted to discover the unannounced art show hidden under New York City’s famous High Line.
The 9,000 square foot space was packed with sculptures, screen prints, and installations, all which showcase his signature take on pop culture’s most recognizable icons and images and signified his glorious return to The Big Apple.
Mr Brainwash commemorated Brooklyn’s past by creating a mural that pays tribute to John Augustus Roebling, who was an architectural pioneer and designer of the Brooklyn Bridge. His son, Charles Roebling, also completed one of the US’ oldest suspension bridges.
The mural is composed of sepia toned photographs and newspaper clippings and upon closer view you can see portraits of John and Charles Roebling.
When the Summer Olympics arrived and the whole world had its eyes on London, Mr Brainwash made his UK debut, where he was already a well-known name, because of his collaborations with Banksy, by invading The Old Sorting Office, a colossal space, steps from the British Museum.
His love of British pop culture icons rang out through the streets, as Mr Brainwash adorned the side of the Sorting Office with a 6 story tall Queen Elizabeth II, in her coronation attire, holding a Union Jack spray can.
The show saw large crowds each day and became Mr Brainwash’s most attended show to date.
The pre-opening of the show was a party in collaboration with Coca Cola, featuring world-famous DJ David Guetta. The party, titled “Guetta Vs. Guetta,” had over 1,000 people in attendance.
Mr Brainwash returned to the home of his first solo show, Los Angeles, with “Life is Beautiful: Art Show 2011″.
This show was his biggest yet, taking over an 80,000 square foot building in the center of the city. Each day, thousands of people gathered to see this thrilling monster of a show, which embraced Los Angeles, the epicenter of pop culture.
Mr Brainwash also gave artists the opportunity to be a part of the show. For the exhibition, he donated over 20,000 square feet of space to showcase donated works from around the globe. Artists were invited to mail in their art or install the artworks themselves.
Most art shows and exhibitions are reserved for a specific segment of society, however, Mr Brainwash art shows are for everyone. His shows became an art access point for art lovers of all ages, and socio-economic backgrounds.
The first 300 people to arrive and step into the building on the 22nd received a special edition print that was numbered, hand-finished, thumbprinted and signed by Mr. Brainwash himself.
Gallery One in Yorkville hosted a solo exhibition for Mr Brainwash in Toronto, Canada. This time it was more of a small, intimate affair as opposed to Mr Brainwash’s usual grand style that overtakes warehouse-sized spaces.
This event was one of the few projects he had been involved in for the city; he had contributed sculptures for the Toronto Film Festival as well as a screen print for a Grace Kelly exhibit.
In 2010, Mr Brainwash invaded the Meatpacking District with “Life is Beautiful: Icons”, his first New York solo show.
This show was bigger than ever, covering a 15,000 square foot, multi-story warehouse.
The downstairs displayed Mr Brainwash’s evocative portraits of music legends, constructed from bits of broken records. The exhibit also featured a 10-foot tall boom box and a life-size NYC taxicab in Matchbox toy car packaging. Icons was so popular that it was extended for three months, reopened as “Life is Beautiful: Icons Remixed”, with new installations, and extended for an additional three months.
Mr Brainwash had now shown both coasts the force of his solo exhibitions. Prestigious auction houses and collectors, including Christie’s and Phillips de Pury, took notice by offering his work in high-profile auctions.
The art show space was also used to host an exclusive party during New York Fashion Week for Gwen Stefani’s fashion line, L.A.M.B.
Carson Daly paid Mr Brainwash a studio visit to conduct a two-part interview about street art, his beginnings and his (almost impossible to access) solo show in Los Angeles. In the interview, Mr Brainwash playfully explained his process and his views on how the streets have been turned into a public art gallery that anyone can enjoy.